・name: 777 WAS 666 / HATE SONG / BEAST 666 TAPES
・mastermind: Hitomo Arimoto
・area: Osaka, JAPAN
・released acts: Yellowhouse, D.C.A, ハナタラシ (Hanatarash/Hanatarashi)/The Boredoms, Masonna, Incapacitants, 非常階段 (HIjokaidan), Solmania, ゲロゲリゲゲゲ (The Gerogerigegege)/Nihilist Surfin' Group, Merzbow, Nord, Null/Zeni Geva, 40318, ½ Japanese, Ruins, 暴力温泉芸者 (Violent Onsen Geisha), Maher Shalal Hash Baz, The New Blockaders & Organum, The Grey Wolves, Con-Dom, Putrefier, Filthy Social Club, Decaer Pinga/Blood Stereo, GG Allin, The Sodality, Bruno Cossano, M.B., Laxative Souls, Giancarlo Toniutti, Vittore Baroni/Lieutenant Murnau, Metadrive, Le Syndicat, Pacific 231, The Grief, Un Drame Musical Instantané, Hélène Sage, Zone Void, Evil Moisture, Costes, Asmus Tietchens, Die Tödliche Doris, P16.D4, S.B.O.T.H.I., H.N.A.S, Freudwerk, Raionbashi, Club Moral, Pseudo Code/Bene Gesserit/M.A.L., Odal, Blood Ov Thee Christ, Alfarmania, Proiekt Hat, Paul Hurst & Mark O'Brien, John Murphy, The Dead C, Witcyst, John Duncan, Tom Recchion, Smegma, Andrew Smith, The Haters, PGR, Jeph Jerman, German Shepherds, Culturcide, The Shadow Ring, Maybe Mental, Schloss Tegal, Psychodrama, Liver Mortis, Burial Hex/Davenport, Aaron Dilloway, Nautical Almanac, Sick Llama, Sissy Spacek, Id M Theft Able, Excepter, Destroy All Monsters, Total Fucking Destruction, William S. Burroughs, etc.
BEAST 666 TAPES:
One of the most influential cassette labels established in mid 80's, focused on mostly domestic acts and also captured the international cassette culture, dynamically tied up various acts/groups from Noise, Industrial, Power Electronics, Experimental, Avant-Gard, quintessence of Scum, Anti-Music or undecipherable stenches in outstanding unique vision and the direction. Also 4 licensed tapes from John Duncan/AQM were released.
Some selected titles have been still in print.
777 WAS 666:
Might be safe to say as straight development from Beast 666 Tapes since early this millennium we now live for digging and releasing present heterodox noise/weirdness and the culture.
A new branch label founded in 2007 for releasing Old-School Industrial/Power Electronics/Post-Mortem/Harsh Noise.
Operates distribution/mail-order service dealing in selected titles.